Partner with Omaha Guidebook

Work with us to promote your brand to a hyperlocal audience in Omaha, NE and the surrounding areas.

About Omaha Guidebook

Omaha Guidebook is a digital resource created by Omaha content creator and marketer Emily Kassmeier Rothe.

It began as a resource specifically intended for people who experience anxiety but still want to get out and explore local spots. As Omaha Guidebook’s audience quickly grew, it expanded far beyond the original intended goal.

The content created by Omaha Guidebook is now intended for anyone who likes to have more details before visiting a spot in person. Emily has heard from a wide variety of followers who find this in-depth content helpful — those who have mobility challenges, ADHD, autism, anxiety, disabilities, and those who just like to hear about new locations to visit around town.

Partnering with Omaha Guidebook to promote your brand means you’re reaching a highly engaged audience.

80% female, 20% male

40% between the ages of 25 - 34

63% live in Omaha, 10% live in Lincoln

240k average monthly post views on social media

17% average email newsletter click rate

Audience Quick Stats

Omaha Guidebook
Partnership Packages

We’re highly selective about the brands we partner with to ensure they’re a good match for our audience, which also helps you make the most of your marketing budget.

  • This is a paid promotion for a local business in Omaha or the surrounding areas.

    Sponsoring a placement guarantees your brand will be featured on our channels.

    See an example sponsored location guide

    This package includes:

    • 1 in-feed video post posted to Instagram, Facebook, and TikTok

    • Set of 2-3 stories posted to Instagram and Facebook

    • Email newsletter feature

    • Website listing

    To request more information about a sponsored location guide, please submit the form below.

  • This is a paid promotion to highlight an event in Omaha or the surrounding areas.

    Sponsoring a placement guarantees your event will be promoted across our channels with priority placement.

    This package includes:

    • Priority placement in our email newsletter weekly events roundup

    • Set of 2-3 stories posted to Instagram and Facebook ahead of the event

    • 1 reminder story posted to Instagram and Facebook before the event

    To request more information about a sponsored event promotion, please submit the form below.

  • No marketing budget at this time? No worries. We also often feature businesses for free on our channels.

    The brands selected for free location guides are chosen at our discretion. We have a very long backlog of locations to visit, so there’s no guarantee that submitting an idea will result in us doing a free location guide.

    This package includes:

    • 1 in-feed video post posted to Instagram, Facebook, and TikTok

    • Set of 2-3 stories posted to Instagram and Facebook

    • Email newsletter feature

    • Website listing

    To submit an idea for a free location guide, please send an email to omahaguidebook@kindred26.com with the location details.

  • No marketing budget at this time? No worries. We also often feature events for free through our email newsletter weekly events roundup.

    The events selected for free promo are chosen at our discretion.

    This package includes:

    • Event listing in our email newsletter weekly events roundup

    To submit an event for a free promo, please send an email to omahaguidebook@kindred26.com with the event details.

Request a paid partnership

Fill out the form below to request a sponsorship placement with Omaha Guidebook. If it’s a good fit, we’ll be in touch about next steps!

Have questions first? Send us an email at omahaguidebook@kindred26.com.

Partnership FAQs

  • That’s what we call the in-depth videos we post about local spots. It’s not meant to be a review. It’s a guide.

    We visit your location and follow the process a typical customer follows, while we take videos/photos along the way. Then we compile this into a “location guide” video that we post to our social media channels.

    These videos are meant to give our audience an inside view at what it looks like to visit your location, so they know exactly what to expect before they arrive.

  • We cover ALL the details someone might wonder about before they first the spot in person!

    Where to park, how to navigate the space, where to order and pay, where to find the restrooms, how accessible the location is . . . like, all the details.

  • Fill out the form on this page to submit your paid partnership request. We’ll review your info and contact you if this seems like a good fit.

    When we email you, we’ll send over our full partnership package document that covers exactly what’s included. If everything looks good, you can sign the agreement and we’ll get things rolling.

  • Our content usually focuses on things to do around town — activities, spots to eat or drink, unique shops, etc. We cover locations in Omaha and all of the surrounding areas, including Lincoln, Council Bluffs, and other surrounding towns.

    We’ve very selective with the spots we take on for location guides because we want to feel pretty confident that we’re highlighting places our audience will be interested in — which means when you sponsor a post with us, you’re reaching a receptive audience.

    Industries we typically don’t cover at this time include healthcare-related brands, spirituality-related brands, brands without a physical location or physical product.

  • When we choose to highlight a location, we do that for free.

    When a brand reaches out to us and asks us to highlight their location, that’s when we’ll ask for a partnership fee.

    Why? Because it takes time and resources to create this kind of in-depth content. Receiving payment for some of the posts helps make this more sustainable for the long run, so we can keep showing love to local businesses!

    The payments we receive for sponsored posts get invested right back into the work. We use those funds to help pay for visiting non-sponsored locations (e.g. buying our meal for a non-sponsored post at a restaurant), equipment (e.g. video editing software), etc.

    So by sponsoring a post with Omaha Guidebook, you are paying it forward to help another local business in the future. Win win for all.

  • Yay! Excited to work with you.

    First we’ll work with you to get the deposit taken care of. We ask for a 50% deposit upfront, which reserves your spot in our calendar. Payment can be made via credit card, Venmo, or PayPal.

    After that’s squared away, we’ll work with you to lock in a date on the calendar for us to visit your location.

    Our expectation is that you’ll notify any employee(s) ahead of time that we’ll be visiting at that time and filming video/taking photos while we’re there.

    When we visit, we usually are filming when we walk into the location. Then we’ll stop and introduce ourselves, and give a little explanation as to what we’re doing if needed. It always helps things go smoother if your employee(s) are expecting our visit, so there’s no confusion when we get there.

    After that, our process is pretty simple. We’ll follow the same process a typical patron follows and take video/photo of the experience and the environment. We might have some questions for an employee to clarify details.

    After our visit, we’ll give you a heads up about when we plan to post the video. We’ll also ask you to pay the remaining balance before the video is posted.

  • Absolutely. We understand there are situations where a person may not want their face shown in content posted online for safety or other reasons.

    If that’s a concern for your brand, please let us know when booking. When we edit your location guide, we will blur all faces shown in the video.

  • First off — for booking locations, we usually schedule anywhere between 1-4 weeks out, depending on our schedule and content calendar at the time. For seasonal business, we can reserve your spot on on our calendar up to a few months in advance. (For example, you can book a partnership in March to get your spot reserved and then have us visit in June.)

    Then for a turnaround time for posting, we usually aim to post the location guide about 1-2 weeks after filming at your location.

    Want your location guide posted sooner than that? Depending on our calendar at the time, we can usually accommodate that. We ask for a 20% rush fee for a faster turnaround time. Please alert us when booking if you’d like that added to your partnership package.

  • For a paid partnership to promote an event, submit the form above. Give us the details of your event and we’ll evaluate partnership options if it’s a good fit.

We help businesses grow.

Kindred26 Media is an independent, woman-owned digital marketing agency that specialized in strategy, content creation, and authentic marketing. We believe the best marketing happens when you focus on building genuine connections with your ideal customers over time. We’re here to help you play the long game and earn fans for life.

Our agency’s digital marketing services

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