Feature your business to engaged local followers.
Partner with Omaha Guidebook to reach a hyperlocal audience that's excited about supporting local businesses.
What is Omaha Guidebook?
Omaha Guidebook helps locals discover their new favorite spots.
Since 2023, Omaha Guidebook has created in-depth video guides and content about the best locations and activities in Omaha and the surrounding area. We cover the details other accounts skip: parking info, bus routes, accessibility, dietary accommodations, and everything someone needs to feel confident trying somewhere new.
Our audience trusts us because we're thorough, honest, and genuinely invested in supporting local.
Audience quick stats:
48k+ followers
6% average engagement rate (well above industry average)
1.2k+ email subscribers with 30% open rate and 8.9% click rate
3k+ monthly website visitors
Audience demographics:
Location: ~60% Omaha metro, ~10% Lincoln
Age: Primarily 25-44 years old
Gender: ~70% female
Mindset: Highly engaged, loves supporting local businesses
Why partner with Omaha Guidebook?
When we feature your business, you reach an audience that actively seeks out local spots, trusts our recommendations, and takes action.
We're detailed.
Our guides aren't surface-level. We cover parking, transit access, accessibility, what to expect, and what makes your business worth visiting. This builds confidence for first-time visitors.
We're local.
Omaha Guidebook was created by Emily, a born and raised Nebraskan, to support local businesses and help people discover what's around them. we’ve partnered with hundreds of local businesses since 2023.
We're selective.
We only feature spots we genuinely believe our audience will love. This protects our credibility and makes sure your partnership actually performs.
Is this a good fit for your business?
Omaha Guidebook partnerships usually work best for businesses with a physical location or public event.
Partnerships tend to be a great fit for:
Restaurants, bars, and coffee shops
Activities, entertainment, and experiences
Retail and shopping destinations
Recurring events open to the public
New businesses building awareness
Established businesses with something new to promote
Partnerships are generally not a good fit for:
Service-based businesses
Health-related brands
Spirituality-focused businesses
Kid-focused businesses or activities
Partnerships are based on what we think our audience would genuinely want to discover. When in doubt, go ahead and submit an inquiry, and we'll take it from there.
Our work.
Paid partnership packages.
Expand each option below to see the details.
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An in-depth video guide dedicated to your business.
This is our signature offering: a detailed video that shows your business at its best and gives our audience everything they need to visit or learn more. Whether you're a new business building awareness or an established one with something new to share, a dedicated feature puts your brand front and center.
What's included:
In-feed video (usually 60-90 seconds) dedicated to your brand
Posted to Instagram, TikTok, YouTube Shorts, and Facebook
Covers parking, bus routes, accessibility, your offerings, and what makes you unique
You're invited as a collaborator on Instagram and Facebook (if applicable)
1-2 Instagram/Facebook stories
Dedicated email newsletter feature
Website listing on omahaguidebook.com
Best for:
Restaurants, bars, and coffee shops
Activities and experiences
Retail locations
New businesses building awareness
Established businesses highlighting a new offering, menu, or experience
Please note: As part of the partnership, we ask that meal, admission, or entry costs are covered during our visit.
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Want content for your own channels too?While I’m there, I can shoot photos and video for you to use on your own channels.
Photo add-on: 5-7 edited photos in high-res and web-ready formats ($200)
Video add-on: One short-form reel optimized for social media ($250)
Both photo + video: ($400)
Delivered within 1-2 weeks. Includes one round of minor revisions.
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Your business naturally featured in a date night itinerary.
We create content using a date night angle where your business is incorporated into a full evening or day out alongside complementary businesses.
What's included:
In-feed video featuring your brand alongside complementary businesses
Posted to Instagram, TikTok, YouTube Shorts, and Facebook
Natural brand integration in a lifestyle context
Best for:
Restaurants and bars
Date-friendly activities
Businesses that pair well with other experiences
Please note: As part of the partnership, we ask that meal, admission, or entry costs are covered during our visit.
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Get your event in front of our engaged local audience.
Perfect for getting your event in front of a local audience that's actively looking for things to do. Best for grand openings, seasonal festivals, community events, and more.
What's included:
2 sets of Instagram and Facebook stories promoting your event
Priority text-only placement weekly events roundup email newsletter (1 sponsor per email)
Optional tracking link to measure clicks
Add video roundup placement: +$75
Every week I round up the best free and low-cost events happening around Omaha in a dedicated video. It's a newer series that's quickly gained traction. If your event is free or low-cost and fits the format, it could be a great fit for this placement.
Note: Video placement is subject to fit and availability. I'll confirm whether your event qualifies when I follow up on your inquiry.
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Get in front of our most engaged audience.
Our email subscribers have a 25% open rate and actively look for local recommendations. You're the only sponsor in the email, so there's no competition for attention.
This rate is charged per email, or bulk rates are available when sponsoring more than 3 emails.
What's included:
Text-only placement in one email newsletter
1 sponsor per email (you're not competing for attention)
Optional tracking link
Best for:
Ongoing promotions and awareness
Seasonal campaigns
Budget-conscious businesses
Omaha Guidebook is trusted by . . .
Omaha Performing Arts
Smash Park
Omaha World Herald
Kiewit Luminarium
Salted Edge
Opera Omaha
Heartwood Preserve
Skinny Bones Pumpkin Patch
Flagship Restaurant Group
Bellevue Berry Farm
Anna’s Place
Blue Sky Bar & Patio
Gather in Omaha
The Capitol District
Omaha Corgi Crew
. . . and hundreds more!
Other ways to work together.
Don't have the budget for a paid promotion right now? All good! We have two additional options for partnerships:
Offer to host our visit
If you'd like to host our visit for a dedicated feature or date night feature (covering our meal, admission, or entry fee), I’d love to hear from you. Hosted visits help us feature more local businesses we're excited about and are prioritized in our backlog.
While we can't guarantee a yes for every request, if it's a good fit we'll confirm the feature and get it scheduled. Email omahaguidebook@kindred26.com to reach out.
Submit for free consideration
Anyone can submit a location or event for consideration by emailing omahaguidebook@kindred26.com.
We keep a running list and feature spots based on what our audience is asking about. No guarantees, but if there's a fit, we may feature you.
Ready to partner?
Submit the form below to request a paid partnership.
(For hosted visits or free consideration, please email omahaguidebook@kindred26.com.)
FAQs
Expand each question below to read the details.
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A dedicated feature is an in-depth video guide all about your business. We visit your location and follow the same process a typical customer would: finding parking, navigating the space, ordering, and experiencing what you have to offer.
We film along the way and compile everything into a video that gives our audience an inside look at what to expect before they visit.
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We partner with restaurants, bars, coffee shops, retail locations, activities, attractions, and events that have a physical location for our audience to visit.
Partnerships are generally not a good fit for:
Service-based businesses
Health-related brands
Spirituality-focused businesses
Kid-focused businesses or activities
We focus on businesses that align with our audience's interests and offer experiences people can visit and enjoy.
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When we choose to feature a location on our own, we do that for free. When a business reaches out and asks us to feature them, that's when a partnership fee applies.
Creating in-depth content takes real time and resources. Partnership fees help make this sustainable so we can keep showing up for local businesses consistently.
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Yes! Many businesses pair a dedicated feature or date night feature with an event promo or email sponsorship for added visibility.
If you're interested in multiple packages, select all that apply in the inquiry form to let us know.
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Our primary focus is the Omaha metro area, but we also cover the immediate surrounding areas, like Lincoln, Council Bluffs, Fremont, etc.
If you're outside those areas, reach out and we'll let you know if it's something we can make work.
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We review all inquiries and follow up with next steps if it’s a good fit.
For dedicated features and date night features, once we confirm the partnership we'll collect the 50% deposit to reserve your spot, then work with you to schedule a filming date. The remaining balance is due before the content is posted.
For event promos and email sponsorships, full payment is due upfront. Work begins once payment and any required assets are received.
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For dedicated features and date night features, we typically post 1-2 weeks after filming. If you need a faster turnaround, we can usually accommodate that for a 20% rush fee. Please let us know when booking.
For event promos, timing is based on your event date. We usually aim to promote in the weeks leading up to your event and during the week of, but we’ll work with you to finalize the dates.
For email newsletter sponsorships, timing depends on availability in our email calendar. We'll confirm the send date when we follow up on your inquiry.
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Yep. If you'd prefer that employee or patron faces aren't shown, let us know when booking and we'll blur all faces during editing.
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For dedicated features and date night features, the 50% deposit is refundable if you cancel more than 14 days before the scheduled filming date. Cancellations within 14 days of filming are non-refundable.
For event promos and email newsletter sponsorships, all sales are final once work is in progress.
Omaha Guideook + Kindred26 Media.
Want to create content for your own channels too?
While Omaha Guidebook partnerships get you in front of our audience, our sister company Kindred26 Media helps you create content for your own channels.
Combine both for maximum impact:
Omaha Guidebook partnership = reach our engaged local audience
Kindred26 Media services = build your own content library and social presence